Made in Germany – Built for Dubai

Turn Your Hotel & Restaurant into Dubai’s First Choice

Boost occupancy, enhance guest loyalty, and dominate your market with our proven OBC Strategy®. Leverage Markus Mensch's industry-leading expertise, trusted by Leonardo Hotels, Accor Hotels, and more. Tailored marketing for hospitality businesses that want to grow.
  • More Guests
  • Increased Revenue
  • Less Hassle

Sarah

General Manager, Luxe Hotel

+30%

Sales growth after implementing Markus’s strategy

Sarah

General Manager, Luxe Hotel

+30%

Sales growth after implementing Markus’s strategy

Sarah

General Manager, Luxe Hotel

+30%

Sales growth after implementing Markus’s strategy

Sarah

General Manager, Luxe Hotel

+30%

Sales growth after implementing Markus’s strategy

Sarah

General Manager, Luxe Hotel

+30%

Sales growth after implementing Markus’s strategy

3 Challenges That Keep Dubai’s Hospitality Businesses From Growing — and How We Solve Them

Struggling to Attract the Right Guests?

In Dubai’s saturated hospitality scene, it's not enough to be good — you must be visible to the right audience. Without smart, targeted marketing, high-value guests book elsewhere.

Team Shortage Meets Marketing Chaos

Your focus is on daily operations and finding reliable staff — not on chasing trends. That’s why your marketing falls behind. Our solution? A fully managed system that runs in the background — without adding to your team's workload.

No Time. No Plan. No Results.

Ad-hoc marketing leads to wasted effort. You need a strategy that works – and a partner who does the work. With Markus Mensch’s team, you get structure, clarity, and implementation – all from one source.

Transform Your Hospitality Business with German Precision and Local Expertise

Markus Mensch combines world-class hospitality education from the prestigious Steigenberger Academy with international experience in luxury hotels such as Kempinski. In 2007, he founded his own agency in Munich and has since helped more than 1,000 businesses succeed through strategic marketing. In 2022, he expanded to Dubai, bringing both operational excellence and marketing know-how to the region’s hospitality scene.

With a German-led team based in Dubai, his work stands for quality, reliability, and measurable results — a true "Made in Germany" approach tailored to the UAE market. Markus blends German efficiency with deep local understanding, creating strategies that truly work for hotels and restaurants in this highly competitive environment.

His expertise is rooted in hands-on hospitality experience. Before launching his agency, Markus held key management positions in several four- and five-star hotels, including roles as sommelier, pre-opening manager, sales manager, rooms division manager, and assistant general manager. He also founded and operated three award-winning restaurants in Munich, recognized for their innovation and excellence.

Today, Markus Mensch is ranked among Germany’s Top 100 Marketing Experts. As a respected speaker, author, and consultant, he is a trusted voice in hospitality marketing and brand positioning — helping businesses attract better guests, build loyal teams, and achieve sustainable growth.

Trusted by top hospitality brands worldwide

Transforming Hospitality Marketing for Real Growth

Our services are crafted to elevate the visibility and profitability of hotels and restaurants. We develop innovative, industry-specific strategies that address the unique challenges of the hospitality sector — helping you attract better guests, build a loyal customer base, and drive sustainable revenue.

Marketing-Experten im Gespräch – digitale Strategieberatung von Markus Mensch zur Steigerung der Online-Präsenz von Unternehmen.

Comprehensive Digital Marketing Solutions

Maximize your online presence with our expert strategies.

Burj Khalifa bei Sonnenaufgang – Symbol für datengetriebene Marketingstrategien von Markus Mensch in der Hotellerie in Dubai.

Data-Driven Insights for Informed Decisions

Utilize analytics to refine your marketing efforts.

Guests at check-in - tailor-made guest retention strategies by Markus Mensch for hotels with a focus on personalized experiences.

Tailored Guest Engagement Strategies

Enhance guest loyalty through personalized experiences.

OBC Strategy®

Unlock Your Hotel's Potential with the Proven OBC Strategy®

Person flips through lifestyle magazine - PR strategies by Markus Mensch for media visibility without classic advertising costs."

01

Public Relations & Media Outreach

Get featured in top lifestyle and business media without traditional advertising costs. Our extensive media relationships guarantee visibility and credibility.

Influencer takes a selfie - Markus Mensch's social media strategies with targeted collaborations for brand presence.

02

Social Media & Influencer Relations

Drive authentic engagement and targeted guest acquisition through strategic partnerships with hand-picked influencers who perfectly represent your brand.

Luxury vehicle with hotel logo - Markus Mensch's branding strategy for emotional brand loyalty in the hospitality industry.

03

Branding & Positioning

Create emotional connections through distinct brand identities that resonate deeply with your ideal guests, ensuring your hotel or restaurant stands out clearly from competitors.

Elegant networking event - exclusive events by Markus Mensch to attract VIPs and media attention.

04

High-Impact Events

Transform your events into exclusive must-attend experiences, designed specifically to attract media attention, VIP guests, and immediate bookings.

Modern restaurant ambience - F&B concept development by Markus Mensch to attract regular guests and achieve sustainable success.

05

F&B Concepts That Create Regulars

Turn occasional guests into lifelong regulars by refining your F&B offerings with Markus Mensch’s proven expertise in successful restaurant concept development.

Unlock Your Hotel's Full Potential Today

Experience transformative results with our tailored strategies. Elevate your hotel's performance through enhanced guest engagement and optimized marketing processes.

  • Boost occupancy rates with targeted marketing solutions.
  • Cultivate guest loyalty through personalized experiences.
  • Achieve measurable revenue growth with our strategies.
Markus Mensch in Dubai - expert for hotel marketing and guest loyalty with customized strategies to increase sales.

Transforming Hospitality Experiences

Discover our impactful case studies in hospitality.

Novotel Regensburg

Award-Winning Campaigns & Community Activation

B2B Sales
F&B Concept
Guest Retention
Marketing
MICE Concept

Mercure Hotel Heilbronn

Brand Relaunch & Operational Marketing

Marketing
Social Media Marketing

Gold & Brown

From Market Insight to Urban Culinary Trendsetter

F&B Concept
Marketing
Public Relations
Social Media Marketing

Mercure Hotel Regensburg

B2B Sales, Private Events & Staff Development

F&B Concept
Marketing
MICE Concept
Social Media Marketing
Public Relations

Restaurant La Girafe

Concept Development & Reopening Strategy

F&B Concept
Marketing
Public Relations
Social Media Marketing

Midgardhaus

Long-Term Marketing Systems

B2B Sales
MICE Concept
Marketing
Public Relations
Social Media Marketing

La Bohème

Marketing for a True City Hotspot

PR-Events
Public Relations
Social Media Marketing
Marketing

Leonardo Hotels

Brand Visibility & Market Positioning

B2B Sales
Guest Retention
PR-Events
Marketing
Social Media Marketing

Restaurant Ludwigs

Transforming Event Sales & Visibility

B2B Sales
PR-Events
F&B Concept
Public Relations

ibis Hotel

Preopening Strategy & Full-Service Marketing

B2B Sales
Guest Retention
Marketing
Social Media Marketing

Your Path to Marketing Success Simplified

Our process is designed to be straightforward and effective. From your initial consultation to the implementation of your tailored strategy, we ensure clarity and confidence at every step.

Number 1

Schedule Your Free Consultation

Connect with our team for a quick, no-obligation chat.

Number 2

Comprehensive Marketing Assessment

We analyze your current strategies to identify opportunities.

Number 3

Customized Strategy Deployment

Our expert team implements a strategy tailored to you.

Unmatched Marketing

Experience the difference with our tailored solutions.

Service Comparison

Others

Limited Support Hours

Dedicated Account Management

Yes
No

Exclusive Hospitality-Focused Tools

Hospitality Expertise

Optimized Marketing Processes

Strategic VIP & Media Network

Expert Support

500+ satisfied clients

Proven Success, Measurable Results

Hear directly from hospitality leaders who have experienced remarkable growth with the OBC Strategy®:

"When we opened our restaurant in 2016, attracting the right guests was a huge challenge. Markus Mensch immediately understood our needs. His targeted marketing and strategic connections positioned our restaurant for success, resulting in features in major magazines and a substantial increase in guests. Markus delivers real, measurable results."

MU

Michael Urban

La Boheme & Midgardhaus

"Since travelers no longer rely on travel agencies and traditional social media is not enough, we turned to Markus Mensch. His strategic press events significantly boosted our visibility, attracted new guests, and delivered measurable growth. Markus and his team’s professionalism and results have exceeded our expectations."

HG

Hotel Gassenhof

"Markus Mensch is a creative visionary who consistently brings fresh ideas and practical solutions. Collaborating with Markus has elevated our projects and provided inspiring, rewarding results."

FH

Felicitas Hockemeyer

Accor Hotels

FAQs

Get answers to your most pressing questions about our services and the OBC Strategy®.

What is OBC Strategy®?

The OBC Strategy® is a tailored approach designed specifically for the hospitality sector. It focuses on optimizing marketing processes, enhancing guest experiences, and driving revenue growth. This unique methodology has been proven to deliver measurable results.

How much does it cost?

Pricing varies based on the specific services and customization required. We offer flexible packages to suit different budgets and needs. Contact us for a personalized quote.

Is customization available?

Absolutely! We understand that each business is unique, and we tailor our services accordingly. Our team will work closely with you to create a customized strategy that meets your specific goals.

How do I get started?

Getting started is easy! Simply reach out through our contact form or schedule a consultation. We’ll guide you through the process and answer any questions you may have.

What results can I expect?

Our clients have seen significant improvements in guest retention, revenue growth, and overall marketing efficiency. Results can vary based on the implementation of the OBC Strategy®. We are committed to delivering measurable outcomes tailored to your business.

Make Your Hotel the First Choice in Dubai

Stop losing bookings and start gaining loyal guests. Schedule your free personal consultation today and discover how our tailored OBC Strategy® can transform your business.

Markus Mensch
Markus Mensch
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