Turn Your Hotel & Restaurant into Dubai’s First Choice
- More Guests
- Increased Revenue
- Less Hassle
%20(1).webp)
3 Challenges That Keep Dubai’s Hospitality Businesses From Growing — and How We Solve Them
Struggling to Attract the Right Guests?
In Dubai’s saturated hospitality scene, it's not enough to be good — you must be visible to the right audience. Without smart, targeted marketing, high-value guests book elsewhere.
Team Shortage Meets Marketing Chaos
Your focus is on daily operations and finding reliable staff — not on chasing trends. That’s why your marketing falls behind. Our solution? A fully managed system that runs in the background — without adding to your team's workload.
No Time. No Plan. No Results.
Ad-hoc marketing leads to wasted effort. You need a strategy that works – and a partner who does the work. With Markus Mensch’s team, you get structure, clarity, and implementation – all from one source.
Transform Your Hospitality Business with German Precision and Local Expertise
Markus Mensch combines world-class hospitality education from the prestigious Steigenberger Academy with international experience in luxury hotels such as Kempinski. In 2007, he founded his own agency in Munich and has since helped more than 1,000 businesses succeed through strategic marketing. In 2022, he expanded to Dubai, bringing both operational excellence and marketing know-how to the region’s hospitality scene.
With a German-led team based in Dubai, his work stands for quality, reliability, and measurable results — a true "Made in Germany" approach tailored to the UAE market. Markus blends German efficiency with deep local understanding, creating strategies that truly work for hotels and restaurants in this highly competitive environment.
His expertise is rooted in hands-on hospitality experience. Before launching his agency, Markus held key management positions in several four- and five-star hotels, including roles as sommelier, pre-opening manager, sales manager, rooms division manager, and assistant general manager. He also founded and operated three award-winning restaurants in Munich, recognized for their innovation and excellence.
Today, Markus Mensch is ranked among Germany’s Top 100 Marketing Experts. As a respected speaker, author, and consultant, he is a trusted voice in hospitality marketing and brand positioning — helping businesses attract better guests, build loyal teams, and achieve sustainable growth.
Trusted by top hospitality brands worldwide
Transforming Hospitality Marketing for Real Growth
Our services are crafted to elevate the visibility and profitability of hotels and restaurants. We develop innovative, industry-specific strategies that address the unique challenges of the hospitality sector — helping you attract better guests, build a loyal customer base, and drive sustainable revenue.
Comprehensive Digital Marketing Solutions
Maximize your online presence with our expert strategies.
Data-Driven Insights for Informed Decisions
Utilize analytics to refine your marketing efforts.
Tailored Guest Engagement Strategies
Enhance guest loyalty through personalized experiences.
7-Step Success Framework for F&B Marketing
01
Current State Analysis (IST-Analyse)
We begin with a comprehensive analysis of the current situation. This includes evaluating your F&B sales, marketing activities, and customer feedback. We identify what's working and what needs improvement. This step provides a clear foundation for all further actions.
02
Goal Definition
Together we define clear, measurable goals tailored to your business. Whether it's increasing reservations, improving brand awareness, or boosting revenue. The more precise the goal, the more targeted our actions. This phase creates focus and direction.
03
F&B Positioning
We develop a strong and unique positioning for your restaurant or outlet. What makes your F&B concept special, different, and desirable? We shape your brand story, signature offers, and guest experience. This step sets the emotional and strategic tone for all communication.
04
Strategy Development Based on the OBC-Strategy®
We apply the proven 12-point OBC-Strategy® to build a solid action plan. It integrates online presence, branding, conversion, and customer retention. Each element is tailored to your market and resources. This ensures sustainable marketing with real results.
05
Execution & Implementation
We actively put the strategy into practice – together with your team or as a full service. From content creation and PR to influencer marketing and guest feedback systems. We don't just advise – we execute. This step turns plans into measurable progress.
06
Monitoring & Optimization
We track KPIs and performance on a regular basis. What works gets strengthened – what underperforms gets optimized. You receive clear reports and recommendations. This ensures maximum efficiency and ROI.
07
Roadmap for the Future
We summarize achievements and define a roadmap for long-term growth. What processes can be automated or scaled? What comes next after the initial success? You leave with a clear, sustainable plan for ongoing success.
Unlock Your Hotel's Full Potential Today
Experience transformative results with our tailored strategies. Elevate your hotel's performance through enhanced guest engagement and optimized marketing processes.
- Boost occupancy rates with targeted marketing solutions.
- Cultivate guest loyalty through personalized experiences.
- Achieve measurable revenue growth with our strategies.
Transforming Hospitality Experiences
Discover our impactful case studies in hospitality.
Your Path to Marketing Success Simplified
Our process is designed to be straightforward and effective. From your initial consultation to the implementation of your tailored strategy, we ensure clarity and confidence at every step.
Schedule Your Free Consultation
Connect with our team for a quick, no-obligation chat.
Comprehensive Marketing Assessment
We analyze your current strategies to identify opportunities.
Customized Strategy Deployment
Our expert team implements a strategy tailored to you.
Unmatched Marketing
Experience the difference with our tailored solutions.
Dedicated Account Management
Exclusive Hospitality-Focused Tools
Hospitality Expertise
Optimized Marketing Processes
Strategic VIP & Media Network
Expert Support
Proven Success, Measurable Results
Hear directly from hospitality leaders who have experienced remarkable growth with the OBC Strategy®:
"When we opened our restaurant in 2016, attracting the right guests was a huge challenge. Markus Mensch immediately understood our needs. His targeted marketing and strategic connections positioned our restaurant for success, resulting in features in major magazines and a substantial increase in guests. Markus delivers real, measurable results."
"Since travelers no longer rely on travel agencies and traditional social media is not enough, we turned to Markus Mensch. His strategic press events significantly boosted our visibility, attracted new guests, and delivered measurable growth. Markus and his team’s professionalism and results have exceeded our expectations."
"Markus Mensch is a creative visionary who consistently brings fresh ideas and practical solutions. Collaborating with Markus has elevated our projects and provided inspiring, rewarding results."
FAQs
Get answers to your most pressing questions about our services and the OBC Strategy®.
What is OBC Strategy®?
The OBC Strategy® is a tailored approach designed specifically for the hospitality sector. It focuses on optimizing marketing processes, enhancing guest experiences, and driving revenue growth. This unique methodology has been proven to deliver measurable results.
How much does it cost?
Pricing varies based on the specific services and customization required. We offer flexible packages to suit different budgets and needs. Contact us for a personalized quote.
Is customization available?
Absolutely! We understand that each business is unique, and we tailor our services accordingly. Our team will work closely with you to create a customized strategy that meets your specific goals.
How do I get started?
Getting started is easy! Simply reach out through our contact form or schedule a consultation. We’ll guide you through the process and answer any questions you may have.
What results can I expect?
Our clients have seen significant improvements in guest retention, revenue growth, and overall marketing efficiency. Results can vary based on the implementation of the OBC Strategy®. We are committed to delivering measurable outcomes tailored to your business.
Make Your Hotel the First Choice in Dubai
Stop losing bookings and start gaining loyal guests. Schedule your free personal consultation today and discover how our tailored OBC Strategy® can transform your business.
.webp)
